Evolution of Facebook
I think that the Facebook site, not you is not totally unknown. Indeed, different social networking sites have become popular in recent years, Facebook in mind. What is the principle of Facebook? Facebook is a social network, that is, you create an account for free and in Exchange you will get a page in your name, which will allow you to share advice, photos or videos with your friends. The purpose being to create its community which will help you later to sell your product or to promote a product or service from one of your colleagues (and collect a commission in passing).
What are the advantages of Facebook?
Facebook to maintain good relationships with your subscribers or customers.
Facebook allows you to get in touch with your colleagues to develop partnerships and work together on a project. By participating in the life of different groups, you can become an expert in the eyes of the people in your market, which improves your credibility.
You can add photos or videos on your page. The goal is that your friends feel closer to you and to put a face to your name.
What are the disadvantages of Facebook?
Anything you add to your profile may be visible to your friends if your profile is private or by everyone if you decide to put your profile in public. You must pay attention to what you say, because following your words, situations can go awry. Should not that your name be associated with the words "rip-off" or "scammer". Be careful not to disclose too much personal information if you do not want to be harassed by some people. If you can't manage your time, you may spend long hours to read the profiles of your friends or update yours. You must limit the time spent on Facebook each day, because do not forget that there is not that this site to make the promotion of your business.
As you can see, there are more advantages than disadvantages.
This is why Facebook has become the tool of marketing almost mandatory (at least on the English market), and the francophone marketers begin to focus more and more.
If you want to be a step ahead of your competitors, you know what you have to do.